Deal or No Deal

2012, iOS Translating Deal or No Deal to iOS was a fairly straight-forward process, since it existed in other versions (such as PC). The translation to free-to-play, however, was new territory. We worked both before and after launch to discover ways to increase retention and fun–to encourage additional sessions–by creating Read more…

1 vs. 100

2012, iOS Creating 1 vs 100 for iOS shared most of the concerns of Deal or No Deal, below. In addition, it is a more complex game with much more on the screen. UI/UX at the smallest iPhone resolution required a great deal of iteration. Key design challenges: UI/UX for Read more…

Jewel Quest

2013, iOS Jewel Quest is the crown jewel brand for iWin, and one of the most popular match three brands in the casual space. While iWin had released mobile versions before, they were largely ports of PC games (or variants). The first original, free-to-play Jewel Quest game was a significant Read more…